Commercial Proof
What changed in practice

Real examples of commercial change across sales execution, deal support, account alignment and repeatable growth.

45%

win rate achieved

£230k

average order value

£400k

incremental deals

multi-million

bid secured

Featured results

Client work with commercial substance behind it

These stories show the practical work behind the outcomes: the operating models, sales processes, coaching, enablement, bid support and alignment needed to improve commercial performance.

Vendigital had a strong proposition, experienced consultants and PE backing, but growth was not moving fast enough. Sales Engine helped identify the commercial blockers, strengthen sales execution and build a more repeatable route to revenue ahead of the company’s successful acquisition by Siemens Advanta
The business had outgrown its sales model. Sales Engine helped align ten European teams around a shared playbook, clearer forecasting and a more consistent way to sell its new digital transformation proposition.
The SDR team was working hard, but performance was inconsistent. Sales Engine helped turn call reviews, coaching and enablement into a repeatable rhythm for better conversations, stronger confidence and more reliable top-of-funnel performance.
Sales Engine worked with SAP Academy for Customer Success to help international sales talent improve executive summaries, proposal quality and customer-focused sales communication across complex enterprise opportunities.
Sales Engine helped a PE-backed cybersecurity business professionalise its sales operation, embed repeatable deal discipline and support strategic opportunities worth more than £2m.
A multi-million pound tender was on the table. Sales Engine helped the team turn complex technical capability into a clearer, more credible submission built around buyer priorities.
COMMERCIAL PROOF

Results in practice

Each case study shows a different commercial problem: founder dependency, fragmented teams, inconsistent top-of-funnel performance, complex bid pressure and sales process change across multiple markets.

“We knew we had a great company and proposition, but our sales execution was holding us back. Sales Engine’s forensic approach accelerated our success.”

Emma Charsley

Chief Transformation Officer, Vendigital

When growth slows, there is usually a reason.

A Commercial Performance Diagnostic gives you a prioritised view of strengths, weaknesses and what needs attention first, and a clear plan for what to do next: a 100-day revenue plan where the business needs a focused next step.